Victoria Daineko was the first to appreciate the shape of the Olympians

Many stars gathered at the presentation of the new equipment for the Russian Olympic team from ZASPORT. Came to evaluate the form Victoria Dayneko, Maxim Trankov and Tatyana Volosozhar, Bella Potemkina, Anita Tsoi, Roman Kostomarov, Igor Matvienko, Alla Dukhova, Ekaterina Odintsova and many others.

In addition, designer Anastasia Zadorina presented a new casual collection of the brand. Including sweatshirts and tracksuits. For tailoring the Olympic uniform, production was expanded. According to Anastasia, now her company has one factory in Moscow and four in the Moscow region, but its own facilities for the production of the entire collection were not enough. Therefore, some of the clothes were produced in Italy, Turkey and China. For example, shoes for the Olympic uniform were made in Italy, and shoes for the casual collection were made in Russia.

When creating a collection for the Olympic team, the design team was inspired by architecture, space, constructivism and the colors of our national flag. Another idea that the ZASPORT team has successfully brought to life is the rethinking of Russian sports traditions. So the collection includes classic blue tracksuits that are familiar to all of us since childhood, however, they are made of modern technological materials. Another reimagined item from the past is a cockerel hat with an author’s geometric print in the colors of the Russian flag.

The main colors of the collection are blue, red, white and grey. Tracksuits and outerwear are embellished with a tricolor line. The flag, as if applied with a roller, is made using a pigmented textile technique.

As an official partner of the Russian Olympic Committee, the ZASPORT brand prepares complete kits for athletes: from dress trousers, shirts and ties to several sports suits, jackets, swimwear, towels, suitcases, sneakers and boots – 72 items in total. In total, ZASPORT will provide Olympians and delegation members with 795 kits.

The philosophy of the ZASPORT casual line is the integration of sports into all spheres of life. The heroes of the collection are active and stylish, lead a healthy lifestyle. And the main requirements that they place on clothing are comfort, high quality and stylish design. Clothing for them is a way of self-expression.

ZASPORT designers have not bypassed one of the trends of recent seasons: inscriptions. The words that are used as prints seem to be very simple, but the most important concepts for a person: “good”, “joy” and “life”.

Spouses were seen among the guests of the show Galina Yudashkina and Peter Maksakov. The daughter of a famous fashion designer is now expecting her second child. Galya chose an outfit that emphasizes her “interesting” position.

Another guest of the event, fashion director of TSUM Alla Verber I took a picture with the gymnasts Dina and Arina Averina with pleasure. Alla Konstantinovna turned out to be their big fan: “I am always proud of such talented girls, they are one of the best representatives of Russian rhythmic gymnastics. Dina and Arina left no chance for their competitors at the 2017 World Championships in Pesaro, Italy. I am proud of them and wish new victories.”