On the eve of the 2018 FIFA World Cup in Russia, popular Russian brands have dedicated capsule collections to this particular sport.

Soyuzmultfilm X St.Friday Socks

Sergey Tonkov, the founder of the St.Friday Socks brand of socks, brought into fashion unusual socks for every day – with bright prints or funny inscriptions. They immediately fell in love with fashionistas and fashionistas – very cute. The brand could not stay away from the growing football excitement. So, St.Friday Socks released a collaboration with the Soyuzmultfilm studio based on the Soviet cartoon “Football Stars”, and the main characters of the collection were the football players of the Tulip and Gladiolus teams. The collection includes 10 models of socks and 3 versions of golf. A nice bonus – a unisex collection, suitable for both men and women.

Radical Chic

Silk scarves with original prints are the hallmark of Radical Chic. Every season the brand offers to learn a new story. This summer, for example, two stories about football appeared at once – the first one was “All for the match!” with charming husky football players and a bull terrier referee, the second “Football Legends” with a dream team, which included Lev Yashin, Zinedine Zidane, Diego Maradona, Cristiano Ronaldo and Pele. The shawls are made of silk and are available in two sizes 55*55 and 90*90.


By Yara

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