Speaking about the trends of the coming autumn, it is worth noting the fact that designers are increasingly inclined towards the formation of a universal, smart wardrobe, where all things are easily interchanged and transformed. Such an approach is more important today than ever, at a time when such rapid changes are taking place in the world. Each element of your look should quickly and easily create new combinations with other things, freeing up time so as not to rack your brains in the eternal search for what to wear and what to wear to a business meeting or date. This is the general line, if you like. It is followed in their joint limited collection by the Russian brands Snezhnaya Koroleva and RUBAN. All clothes are designed for residents of modern megacities and big cities.
What should a modern fashionista pay attention to? Firstly, on the color scheme of things, she is very restrained and strict. No brightness, basic, classic colors: black, white, gray, brown, shades of beige. Monochromatic things are the priority. Secondly, a rather simple and concise cut, but at the same time a lot of interesting and even unexpected details, such a characteristic technique for the creative duo of the sisters Yulia and Alisa Ruban. For example, cutouts on the shoulders, asymmetrical fasteners, detachable collars. Thirdly, materials that are typically autumn, but so relevant this season: knitwear, genuine leather, denim. Wardrobe elements are traditional for autumn: coats and jackets, suits, jumpers and sweaters, knitted suits with skirts and trousers. The main principle: all things are ideally combined with each other and reveal the key theme of the collaboration – multifunctionality.
The main feature in the decor of the collection was the print, embroidery on knitwear, jackets, coats, made according to the sketches of Alice and Yulia Ruban. The drawing resembles the graphic outlines of the silhouettes of modern residents of megacities who are in constant motion and try to choose non-standard, but functional fashion solutions.
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